Marketing Measurement

Our AI and advanced analytics tools help you uncover trends, predict outcomes, and optimize strategies.

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Marketing Optimization

Our services measure marketing ROI by linking spend directly to sales impact through advanced attribution models. We built intuitive dashboards that track campaign performance from impession to conversion and provide ongoing insights to refine messaging, channels, and strategy for maximum return.

Grow with Confidence

Leverage diagnostic, predictive, and prescriptive insights to uncover high-impact opportunities and reduce uncertainty.

  • Forecasting & Media Planner
  • Brand Health Monitor
  • Cross-Retailer Halo Effect
  • Granular Incrementality
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See the Whole Customer Journey

Map, analyze, and optimize every touchpoint—from awareness to loyalty—to elevate experiences and increase retention.

  • Full-Funnel Metrics
  • Shelf Strategy & Pricing
  • Trade Activation Monitoring
  • National, Regional or Online Marketing
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Plan with Agility

Answer critical business questions quickly with scenario planning and what-if analysis powered by real-time data.

  • Forecasting & Media Planner
  • Scenario Planning Tools
  • No Holdouts Needed
  • Exogenous Factor Normalization
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Measure What Matters

Use AI-driven capabilities to assess campaign ROI, media efficiency, shelf strategy, and pricing—all at a granular level.

  • Granular Incrementality
  • Trade Activation Monitoring
  • Brand Equity
  • AI-driven ROI and Media Efficiency Metrics
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Team Collaboration

One, Stop Action

Our intuitive dashboards eliminate fragmented customer data by unifying all marketing information in one platform, powered by AI and proprietary machine learning algorithms for both Media Mix Modeling and Multi-Touch Attribution.

Kaytics Integrations

Trusted by Enterprises

Leverage your data with Our integrations

Google
Youtube
Microsoft

Contact Our Team

Have questions? Our client services experts are here to help you every step of the way.